Tepo Restaurant Branding

It is a widespread belief in ancient Aztec culture that the physical properties of nature can be encompassed into and improve the constitution of those it surrounds. Tepo restaurant relies on this ancient belief and rekindles the pure relationship one should have with their food. The restaurant uses only the best quality ingredients, indigenous cooking techniques, equipment and utensils to solidify the dining relationship with native cultures. The unity and balance that one should have with their food is illustrated by the human and botanical elements converging in the logo. The materials used to build the brand include natural woods that feature a whimsical laser engraved pattern, playful and primitive decor and organic handmade papers, that combine to create a modern yet ritualistic dining experience.